Beth serves as a strategic connector—integrating operations, marketing, and creative communications to support a dynamic, innovation-focused team. She keeps complex projects moving forward while developing the tools, messaging, and experiences that showcase the department’s impact. From coordinating initiatives and events to creating engaging communications and brand materials, Beth turns ideas into meaningful results.

BACKGROUND

With more than 20 years of experience in visual design, marketing, and communications, Beth has worked with organizations across manufacturing, higher education, human resources, retail, and tourism. Her multidisciplinary expertise spans branding and visual communications, digital and print media, website development, social media strategy, event planning, and project management.

Beth holds a Bachelor of Science in Information Technology from the Rochester Institute of Technology, combining technical expertise with creative problem-solving to deliver thoughtful, effective solutions.